Long Haul

INDOESTRI LONG HAUL - THE JOURNEY OF BEING SELF MADE PERSON

UPCOMING LONG HAUL DATES

Next Batch (5) : 3/4/2017 - 13/5/2017
Orientation Day : 1/4/2017

WHAT IS LONG HAUL ABOUT?

INDOESTRI LONG HAUL is an intensive 6-week program developed to gauge your sense of self-discovery and self-awareness in design thinking and creative abilities. Here, we emphasize on your ability to create, experiment with ideas and prepare yourself for the business stage while also enriching your life skills. Expect yourself to approach life and businesses through a different perspective, in completion of the program. The end of Long Haul is the start of your brand!

WHO SHOULD JOIN LONG HAUL?
1. Aspiring entrepreneurs who already have the ideas but don't know how to start
2. Individuals who expect to approach life and business through a different perspective
3. Freelancer who want to grow their freelance life for much bigger purpose
4. Career woman who embrace creativity, want to start their own home business so they have more time with their family
5. Graduates who are eager to move forward and develop start-ups
6. Housewife who want to experiment with ideas and grow her own home business

WHO WILL BE INVOLVED?
Our line of instructors for this course consists of practitioners. Expect hands-on and practical knowledge to be thrown in the classroom setting, as well as interactive teaching method being applied throughout this course. You’ll also get to meet other students who you can learn from. Be prepared to jump into the scene and apply the practical knowledge directly into your life and business.

OUTCOME
1. Starting your own business right
2. Be an independent business person
3. Gain valuable skill set in order to strive and survive in business – from learning how to present your product in front of a client to having a right attitude.
4. Move for a bigger purpose, the end of Long Haul is the start of your brand

WHY SHOULD YOU BE INTERESTED?
There are a number of reasons to give Indoestri Long Haul a shot. Here are 5 of them:

Your mistakes can teach you the most valuable thing.
We’re encouraging you to be as experimental as you can be. Here, hardships are needed and mistakes are embraced; there’s no right or wrong. Think about being a child for the second time. No pressure, no judgement, just being comfortable in your own self, ready to step out of your comfort zone and discover new possibilities.
Learn with and from fellow participants in our interactive classes.
Keep an open mind and expect to gain newfound knowledge and insights from other learners. Who knows, your future business partners might be sitting next to you in the class!
Gain skills and vantage points to create great brands.
Learning from the best is the most effective way to learn. Some of the best people in the industry will be present to guide you with stories of their own journeys. Sit back, have an open mind, take notes and let those words simmer down your thoughts.
How competition can be good for your business stamina.
We’ll equip you with the necessary skill set in order to strive and survive in business – from learning how to present your product in front of a client to having a right attitude. Your skills and talents are equally important, but grit and endurance will set you steadfast on the competition ring.
The end of the course is the start of your brand.
If you show us that you’ve got the kicks to play in the league, we will be gladly helping you to reach that goal by endorsing your brand.

Take this long haul program to see if you can finish your marathon with remarkable achievements and enjoying the processes you go through along the way. Time is never on your side, so here’s your chance to act swiftly, just like the sprinters.

“IDEAS ARE NOT JUST CREATED, THEY ARE CRAFTED”

COURSE STRUCTURE
This 6-week-course is divided into 3 parts. Each part covers different themes every 2 weeks.

1st Chapter : IDEATION, CONCEPTUALIZATION & PRE-PROTOTYPING

2nd Chapter : PROTOTYPING & INDUSTRIAL APPROACH

3rd Chapter : BRANDING, MARKETING & SALES, LEGAL & FINANCE

DURATION

3 sessions a week: 2 weekdays, 1 weekend workshop

18 sessions worth of knowledge and self enrichment

54 hours worth of challenges and development

Each class broadly follows a similar structure. Students are introduced to the week’s theme

Weeks 1-2
 In the first two weeks of the course, students are introduced to the conditioning of creative mind and taught how to formulate their ideas through brainstorming, case studies and group discussions.

Weeks 3-4 
We focus on encouraging the students to substantiate their ideation process through prototyping.

This stage also covers the product design and market research aspects in order to communicate and sell their ideas better to the masses.

Weeks 5-6 
We conclude the course by emphasizing the importance of creativity in branding and marketing aspect of the business.

At this point, student will get the chance to experience first-hand how things are done in a real-life company and able to synthesize their understanding of the subject which have been developed over the previous weeks.

CURRICULUM - BATCH 5

Chapter	Session	Date	Topic	Instructor
1	1	3 Apr 17	Ideation – WHAT’S YOUR WHY - Stimulating participants’ creativity - Finding their why	Edwin
	2	6 Apr 17	COUNSELLING 1 - MBTI Personality Test - Their strengths and weaknesses - Relation to WHY	Santi
	3	8 Apr 17	MOCKUP CLASS - Hands-on prototyping	Leo
	4	10 Apr 17	Ideation – Development – RESEARCHING YOUR IDEA	Edwin
	5	13 Apr 17	Ideation – Development – WORK ON YOUR IDEA - Structuring ideas to form a concrete business idea	Angga
	6	15 Apr 17	COUNSELLING 2	Santi & Bertram
2	7	17 Apr 17	PROTOTYPING – INTRO	Leo
	8	20 Apr 17	MARKET VISIT	Leo
	9	22 Apr 17	ELECTIVES BY INDOESTRI
	10	25 Apr 17* (Tuesday*)	PROTOTYPING – DEVELOPMENT – FINANCE - Intro to financial statements	Danny
	11	27 Apr 17	PROTOTYPING – DEVELOPMENT – LEGAL - Knowing your rights - Protecting your IP and brand - Basic agreement format	Klikonsul
	12	29 Apr 17	TRIAL PITCH	Edwin, Angga & Danny

3	13	2 May 17* (Tuesday*)	STARTUP DEVELOPMENT - MARKETING AND BRANDING	Keenan
	14	4 May 17	STARTUP DEVELOPMENT - SALES	Bertram
	15	6 May 17	ELECTIVES BY INDOESTRI
	16	8 May 17	STARTUP DEV - FINANCIAL MODEL	Danny
	17	10 May 17* (Wednesday)	STARTUP DEV - SOCMED MARKETING	Keenan
	18	13 May 17	FINAL PRESENTATION DAY 1	TBC
	18

PRICE

Price: IDR 22,000,000,-
IDR 15,000,000,- (Sponsorship by MBI)

What you'll get :

- Working materials

- Indoestri Makerspace membership for 6 weeks

- Student guide book & starter pack

- Lunch

* installment payment available

DISCLAIMER:

Class is capped at 12 participant max, and will commence with minimum of 8 participants.

If minimum number of participants is not reached, Indoestri Makerspace has the rights to postpone the class until further notice.

If you are interested, leave your name and email below and our team will contact you immediately.

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